curriculum vitae
RAHINI _AK
Hello, I am Rahini Kathirvelu a versatile creative director . A dynamic and strategic leader known for developing and executing inventive and creative brand-building experiences. Successful
in devising and applying new ideas and innovation to build a client’s company competitive advantage. I love exploring different kind of art forms and good sense of aesthetics.
Creative thinking | Leadership | Communication | Creative Styling| Team Management | Ideation & Execution
SKILLS
ADOBE PHOTOSHOP
ADOBE ILLUSTRATOR
ADOBE INDESIGN
ADOBE LIGHTROOM
MS OFFICE
JEWEL CAD
AUTO CAD
RHINO
FASHION ILLUSTRATION
MOOD BOARDS
TECHNICAL FLATS
PATTERN MAKING
GARMENT CONSTRUCTION
FABRIC MANIPULATION
TEXTILE GRAPHIC PRINTS
JEWELRY RENDERING
FASHION STYLING
PHOTOGRAPHY
POSTER DESIGNING
LOGO MAKER
CONTENT WRITING
Languages
English | Italian | German | Tamil | Hindi
work experience
Creative Director
OCT 2022 - PRESENT
SOUTHERN SONG, India | Dubai
Ideation for the creative process to achieve the target.
Creative Direction and Styling for the branding shoots to full-fill the brand requirement.Distill abstract business concepts and client needs into refined, elegant creative solutions.Pitch ideas confidently and present their creative vision clearly to clients, as well as communicate in the same manner to members of their creative team.Leading multiple projects from conception to completion in accordance with deadlines.
CREATIVE director
JUNE 2022 - SEP 2022
Kothari Digital | KICL Group | Chennai, India
Include developing creative strategies, overseeing the creative process, managing a team of creatives, ensuring brand consistency, and staying up-to-date with industry trends. Responsible for creating and executing campaigns, developing concepts, and presenting ideas to clients.
Assitant Fashion designer & styling
FEB 2021 - AUG 2021
DAWID TOMASZEWSKI , DT Concepts | BERLIN, GERMANY
Specialised in Designing Haute couture women's wear s/s 21/22
This includes from mood board till final garment along with styling and assiting the shoot. Part of the design team and production team too.
Assistant Fashion Designer & Stylist
JAN 2018 - DEC 2018
STUDIO 9696 CLOTHING LLP | CHENNAI,INDIA
Main responsiblity are designing the clothing line for the brand from mood board till final production.Besides, the role includes styling assitant for the Various shoots for Editorals and Adverstiment for the brand and other clients .
JEWELRY DESIGN INTERNSHIP
NOV 2016 - MAY 2017
PALLAVI FOLEY BOUTIQUE JEWELS| BANGALORE,INDIA
Part of the main core design team which focused on designing a line of jewelry for haute couture fashion show for the brand also designing a capsule collection for the trend vision forecast S/S 19.
Education
POLIMODA |FIRENZE,ITALY
CLASS OF 2019 - 2021
MASTERS IN FASHION DESIGN
Masters in Fashion Design gives a specialization on women's wear
and is focused on designing a complete collection which includes starts from Inspirational Research, Fashion Illustration, Mood Boards, Fabric Manipulation technics, Technical flats, draping, pattern making, and garment construction, fitting, styling, photoshoot
Moreover, it covers other aspects of building up a full complete collection.
NIFT |CHENNAI,INDIA
CLASS OF 2013 - 2017
B.DES IN FASHION & LIFESTYLE ACCESSORIES
Undergraduate studies in Fashion and Lifestyle Accessories gives a platform to learn the creative design process of fashion accessories. It gives a wide range of the spectrum in accessories designing along with material exploration and hands-on techniques.
Moreover learned various kinds of design basics for fashion accessories designing, product designing, space designing, packaging designing, visual merchandising, and fashion photography.
PSG POLYTECHNIC COLLEGE|CBE,INDIA
CLASS OF 2010 - 2013
DIPLOMA IN APPAREL TECHNOLOGY
Apparel Technology is a diploma technical textile course with fashion which includes how the fabric is being manufactured from fiber to fabric in both knitting and weaving.
I gained a wide range of knowledge about the study of fiber, yarn, fabrics, fabric testing, cloth analysis, textile weaving, the basic mechanism of sewing machines, and cutting machines.
Moreover, the subjects which include the fundamentals of Patternmaking, Garment Construction, Apparel production line management, and also how the garment design manufacturing process from tech pack till shipment.